Perform.AI closes USD 350k seed round

We are happy to share some great news with you today - Perform.AI raised a USD350K seed round to improve the last mile of the e-commerce logistics experience in Southeast Asia and beyond.

Here are the details:

Perform.AI, a Singapore-based software-as-a-service startup that helps e-commerce merchants improve their customers’ logistics experience, has closed a USD350K seed funding round. Bringing together investors from Asia and Europe last month, the round was led by Silicon Straits to help fuel Perform.AI’s growth across more regions and expand its product offering.

Perform.AI provides consumers and merchants with solutions to improve their last mile of e-commerce. Consumers have access to a single, merchant-branded tracking page that displays tracking information for over 475 carriers in multiple languages. E-commerce merchants can avail of a number of free and subscription-only services to improve communication with customers and a dashboard to keep track of all key logistic KPIs such as transit times, deliverability and service SLA compliance. Customized notifications are also available on desktop and mobile.

Arne Jeroschewski, Perform.AI CEO:

“Our platform provides e-commerce players with the tools they need to manage their logistics effectively. Online shoppers benefit from a better e-commerce experience thanks to timely updates that are available directly from the merchant’s site or on mobile. Through insights and analytics, sellers are able to monitor their carriers’ performance in real time,”

Silicon Straits had been working closely with the Perform.AI team from the beginning. Executive Chairman James Chan is optimistic about Perform.AI’s prospects:

“The last mile of logistics is central to consumer satisfaction in e-commerce. Perform.AI is well positioned to help online merchants make the most of the growing opportunity by providing a service that enables them to take informed decisions about how they manage their logistics.”

ABOUT PARCEL PERFORM

Perform.AI provides consumers and merchants with solutions to improve their last mile of e-commerce:

For merchants. Perform.AI offers a range of subscription packages which include free and paid-for logistics tracking and customer communication services. Fully-customizable customer interaction tools help improve consumer loyalty, while advanced carrier performance analytics across key KPIs empower merchants to optimize their logistics. Learn more at our Perform.AI Website.

For consumers. Next to its merchant services, Perform.AI operates Parcel Monitor, a one-stop destination that enables individuals to track packages across 475 different carriers in multiple languages for free. Website alerts, email and SMS notifications can keep you informed about your delivery on every step of its way. Perform.AI’s founders, Arne Jeroschewski and Dana von der Heide, are seasoned e-commerce and logistics professionals with over 10 years experience in developing state-of-the-art e-commerce logistics solutions in Asia and beyond.

ABOUT SILICON STRAITS Silicon Straits is a technology focused investment holdings founded by James Chan in 2013 with operations in Singapore, Vietnam and Indonesia. Silicon Straits makes early-stage investments and partners with entrepreneurs and startups in go-to-market strategy, entry and operations. In addition to being an investor in companies such as Burpple, Caarly, Carro, Hipvan and Ztore, Silicon Straits oversees a combined AUM of over US$18 million, part of it being Neoteny Labs, a US$5 million seed fund that James had co-founded with Joichi Ito in 2010 which invested in companies like Viki (acquired by Rakuten), SeatMe (acquired by Yelp), Catch (acquired by Apple), Lanyrd (acquired by Eventbrite), Weeby, littleBits and Formlabs.

Its subsidiary Silicon Straits Foundry is a leading product foundry of over 80-strong that focuses on end-to-end design and engineering of mobile, web and integrated hardware-software solutions for startups and enterprises in Southeast Asia. Noteworthy clients and partners include the likes of SingPost eCommerce, Starhub (SGX:CC3), BlueBird Group (IDX:BIRD), 7-Eleven Indonesia and Vietnam.